Package Design Now!

PackageDesignNowTisF visited the new Modern Wing at The Art Institute - Chicago and found a great book!

Authors Gisela Kozak & Julius Wiedemann bring us Package Design Now!, an encyclopedic resource on contemporary design for packaging worldwide, from Coca-Cola to the Apple iPhone to De Beers diamonds. Divided into chapters by type (beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, and store & retail) explores the work of top design and branding offices from all around the world. Also included are chapters on material and processes. This unique tome is indispensable for design and marketing professionals, as well as anyone who wants to know more about what makes a great package. Now that is Fabulous!

Package Design Now! ($39.99 USD) is available at Taschen: www.taschen.com